June 13, 2011

Buyer Persona eBook

If you've been reading this blog for a while then you know I'm a strong proponent of Persona-Based Marketing.  Well, Adele Revella of the Buyer Persona Institute has just published her eBook on the subject.

It is a must read for anyone who wants to get smarter about their marketing.

Click to open, Right-Click (Mac:Ctrl-Click) to Download:

Buyer_persona_cover72-300x230

Jun 13, 2011 4:43:37 PM | Marketing Tips

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